Dalema AS chooses InStock WMS for the entire group

Dalema AS , one of Norway's most versatile trading houses, has chosen InStock WMS as a common warehouse management system for the entire group.

The solution will be implemented in all subsidiaries and will be tightly integrated with the ERP system SAP Business One . This marks an important step in the group's digitalization journey.

A growing group – with a broad portfolio

Dalema AS, headquartered in Sandnes, has developed into a group with operations in Norway, Sweden, Denmark, Finland and Asia since its establishment in 1983. The company operates within import, wholesale, retail, industry and real estate – and is known for its ability to develop and operate companies in various industries.

The group consists of over 50 subsidiaries, including:

  • Ultimate Nordic - sports and leisure equipment

  • Nordic Season Group AS – barbecue and garden products

  • Scan Trade AS – sports and leisure equipment

  • Noma Nordic AS – interior and

  • Cane-Line A/S – Danish designer furniture manufacturer

  • Brødrene Pedersen AS – gifts and interior design

  • Faster AS – lighting and decor

  • Domestia AS – furniture and interior

  • Gift and Interior House AS

  • ...and many more companies across different niches.

In total, Dalema has over 620 employees and an annual turnover of over NOK 2.2 billion .

Why Dalema chose InStock

To standardize and streamline warehouse operations in all companies, Dalema has chosen to roll out InStock WMS – a modern and flexible warehouse solution developed specifically for complex logistics situations.

Among the advantages Dalema emphasizes:

  • Scalability : One common platform that can be easily adapted to different subsidiaries

  • Real-time control : Full overview of goods, locations and order processing

  • Mobile workflow : Warehouse workers work efficiently with scanners and mobile devices

  • Reduced incorrect picking and higher delivery precision

  • Efficient onboarding of new locations and users

Seamless integration with SAP Business One

An important criterion for Dalema was that the new WMS system had to be tightly integrated with the group's ERP solution, SAP Business One, delivered by their partner DSS. InStock WMS is built with this in mind, providing:

  • Automatic data flow between warehouse and finance

  • Synchronization of orders, inventory and goods receipt

  • Better planning, analysis and forecasting

  • Reduction of manual tasks and double-entry

This enables Dalema to operate effectively across companies and geographies – with one unified information platform.

An investment in the future

With InStock WMS, Dalema gets a future-proof solution for warehouse and logistics – adapted to growth, complexity and the demands of a modern market.

“For us, this is about professionalizing and standardizing warehouse operations throughout the group. InStock gives us control, efficiency and flexibility – across both companies and countries,” says Ronny Lindal.

Read more about Dalema here: https://dalema.no/

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